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Douglas E Hughes (Instructor) - Grade Details

(with breakdown by course)


Douglas E Hughes - All Courses

Average Grade - 3.476
Median Grade - 3.5
2118 total students

Latest grades from Summer 2019

Douglas E Hughes - Overview

Course Number Grade Info Latest Grade Data
MKT 313 Average Grade - 3.270
Median Grade - 3.5
Summer 2019
MKT 805 Average Grade - 3.550
Median Grade - 3.5
Summer 2019
MKT 891 Average Grade - 3.943
Median Grade - 4.0
Spring 2019
MKT 302 Average Grade - 3.725
Median Grade - 4.0
Fall 2018
MKT 410 Average Grade - 3.588
Median Grade - 3.5
Fall 2018
MKT 810 Average Grade - 3.904
Median Grade - 4.0
Fall 2018
MKT 820 Average Grade - 3.865
Median Grade - 4.0
Fall 2018
PIM 863 Average Grade - 3.828
Median Grade - 4.0
Spring 2012
MKT 383 Average Grade - 3.611
Median Grade - 3.5
Spring 2017
MKT 415 Average Grade - 3.443
Median Grade - 4.0
Spring 2017
MKT 317 Average Grade - 3.602
Median Grade - 4.0
Summer 2019
MKT 300 Average Grade - 3.101
Median Grade - 3.0
Summer 2019
MKT 319 Average Grade - 3.857
Median Grade - 4.0
Summer 2018
MKT 460 Average Grade - 3.756
Median Grade - 4.0
Summer 2019
MKT 890 Average Grade - 3.743
Median Grade - 4.0
Summer 2019
MKT 310 Average Grade - 3.729
Median Grade - 4.0
Summer 2019

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MKT 300 - Managerial Marketing

Analysis and strategic integration of buyer behavior, segmentation, positioning, demand analysis, information, pricing, promotion, channels, product policies, and ethics in consumer, reseller, industrial, and service markets.

Average Grade - 3.101
Median Grade - 3.0
139 total students

Latest grades from Summer 2019

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MKT 302 - Consumer Behavior

Application of consumer behavior principles to customer satisfaction, market planning, and marketing mix decisions. Ethical, diversity, and international issues.

Average Grade - 3.725
Median Grade - 4.0
20 total students

Latest grades from Fall 2018

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MKT 310 - International Business

International and cross-cultural study of business decisions, enterprises, markets, and institutions. Globalization of industries and firm competitiveness. International business transactions and entry strategies.

Average Grade - 3.729
Median Grade - 4.0
24 total students

Latest grades from Summer 2019

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MKT 313 - Consultative Selling

Role of the sales organization and nature of customer and channel relationships. Buying behavior and sales processes. Fundamentals of personal selling. Experiential project that challenges students to assimilate and apply key concepts.

Average Grade - 3.270
Median Grade - 3.5
847 total students

Latest grades from Summer 2019

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MKT 317 - Market Analytics

Descriptive and predictive market analytics. Applications of analytics to real-world business decisions. Assessment and manipulation of large datasets. Application of statistical techniques to convert data into useable information. Communication of findings in a meaningful way.

Average Grade - 3.602
Median Grade - 4.0
305 total students

Latest grades from Summer 2019

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MKT 319 - Customer and Market Insights

Research methods designed to obtain information for marketing decisions. Research design, data collection, and interpretation of information to aid in making managerial decisions.

Average Grade - 3.857
Median Grade - 4.0
14 total students

Latest grades from Summer 2018

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MKT 383 - Sales Management

Planning, implementing, and controlling the firm's personal selling function. Analysis of sales territories. Management of recruitment, selection, training, and motivation of sales personnel. Evaluation of sales performance. Diversity and ethical issues.

Average Grade - 3.611
Median Grade - 3.5
72 total students

Latest grades from Spring 2017

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MKT 410 - Product Innovation and Management

Analytic, decision-making, and planning concepts and tools available to product managers. New product policy and development, organizational issues, and product modification and deletion.

Average Grade - 3.588
Median Grade - 3.5
40 total students

Latest grades from Fall 2018

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MKT 415 - International Marketing

Marketing decisions, strategies, and operations of the firm involved in international business. Researching global market opportunities and formulating market entry strategies. Developing and implementing the international marketing program.

Average Grade - 3.443
Median Grade - 4.0
35 total students

Latest grades from Spring 2017

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MKT 460 - Marketing Strategy (W)

Identification and analysis of managerial marketing issues. Integration of marketing concepts and theories through case analysis. Ethical and international applications.

Average Grade - 3.756
Median Grade - 4.0
43 total students

Latest grades from Summer 2019

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MKT 805 - Marketing Management

Strategic and decision-making aspects of marketing functions. Analysis, coordination, execution of marketing programs. Development of strategies and tactics. Segmentation, marketing mix, market response modeling, and ethics in a global context.

Average Grade - 3.550
Median Grade - 3.5
239 total students

Latest grades from Summer 2019

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MKT 810 - Open Innovation Management

Development of new products ideas for service firms and physical good manufacturers using voice of the customer approaches, leveraging ideas from channel partners, and from frontline employees. Fuzzy front end of the innovation process.

Average Grade - 3.904
Median Grade - 4.0
26 total students

Latest grades from Fall 2018

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MKT 820 - New Product Development and Portfolio Management

New product development processes for service firms and physical good manufacturers. Execution of the product development stages and gates with a focus on concept testing, assessing project risks, and business case development.

Average Grade - 3.865
Median Grade - 4.0
26 total students

Latest grades from Fall 2018

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MKT 890 - Independent Study

Faculty supervised independent study

Average Grade - 3.743
Median Grade - 4.0
37 total students

Latest grades from Summer 2019

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MKT 891 - Special Topics in Marketing

Special topics in marketing.

Average Grade - 3.943
Median Grade - 4.0
97 total students

Latest grades from Spring 2019

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PIM 863 - Marketing Systems

Marketing decision making within global, customer, economic, ecological, and competitive environments. Gathering and analyzing marketing information. Developing strategies to guide the organization and operational market plans. Application of course concepts to work environment.

Average Grade - 3.828
Median Grade - 4.0
154 total students

Latest grades from Spring 2012

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