Hairong Li (Instructor) - Grade Details
(with breakdown by course)
Hairong Li - All Courses
Average Grade - 3.428
Median Grade - 3.5
Latest grades from Spring 2024
Hairong Li - Overview
| Course Number | Grade Info | Number of Students | Latest Grade Data | Breakdown |
|---|---|---|---|---|
| ADV 836 | Average Grade - 3.570 Median Grade - 3.5 |
64 | Fall 2016 | |
| ADV 456 | Average Grade - 3.397 Median Grade - 3.5 |
845 | Fall 2023 | |
| ADV 350 | Average Grade - 3.438 Median Grade - 4.0 |
1214 | Spring 2024 | |
| ADV 445 | Average Grade - 3.569 Median Grade - 4.0 |
139 | Spring 2024 | |
| ADV 846 | Average Grade - 3.547 Median Grade - 3.5 |
64 | Spring 2015 | |
| ADV 492 | Average Grade - 3.094 Median Grade - 3.5 |
64 | Summer 2018 |
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ADV 350 - Advertising Media Planning and Strategy
Introduction to advertising media planning. Characteristics of media, media terminology and calculations. Use of syndicated media research and development of media plans.
Average Grade - 3.438
Median Grade - 4.0
Latest grades from Spring 2024
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ADV 445 - Programmatic Media Buying
Background, processes, and applications of how online advertising and public relations campaigns are planned, booked, optimized, and validated using programmatic tools. Developments and trends in programmatic advertising platform tests and entries into mainstream media channels. Targeted offers, messages, content or ads across paid, owned and earned channels.
Average Grade - 3.569
Median Grade - 4.0
Latest grades from Spring 2024
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ADV 456 - Interactive Advertising Strategy
Theory and practice of interactive advertising, e-commerce, Internet advertising, online sales promotion, online public relations, virtual communities, and Internet research. Role of strategy in implementing interactive solutions.
Average Grade - 3.397
Median Grade - 3.5
Latest grades from Fall 2023
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ADV 492 - Special Topics in Advertising
Varied topics pertaining to the study of advertising and public relations processes.
Average Grade - 3.094
Median Grade - 3.5
Latest grades from Summer 2018
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ADV 836 - Media Innovations
Alternative methods of advertising. Effects of non-traditional advertising strategies on consumers. Theoretical and methodological approaches.
Average Grade - 3.570
Median Grade - 3.5
Latest grades from Fall 2016
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ADV 846 - Media Strategy
Planning, execution, and control of media programs. Theory and techniques of budget allocation including marginal analysis, mathematical programming, simulation and game theory.
Average Grade - 3.547
Median Grade - 3.5
Latest grades from Spring 2015
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