ADV 445 / Hairong Li

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ADV 445 taught by Hairong Li (Course & Instructor) - Grade Details

(with breakdown by semester)

Course Title: Programmatic Media Buying

Course Description: Background, processes, and applications of how online advertising and public relations campaigns are planned, booked, optimized, and validated using programmatic tools. Developments and trends in programmatic advertising platform tests and entries into mainstream media channels. Targeted offers, messages, content or ads across paid, owned and earned channels.

ADV 445 / Hairong Li - All Semesters

Average Grade - 3.569
Median Grade - 4.0
139 total students

Latest grades from Spring 2024

ADV 445 / Hairong Li - Overview

Semester	Grade Info	Number of Students
Fall 2020	Average Grade - 3.481 Median Grade - 4.0	30
Fall 2021	Average Grade - 3.312 Median Grade - 3.5	16
Spring 2018	Average Grade - 3.632 Median Grade - 4.0	19
Spring 2019	Average Grade - 3.607 Median Grade - 4.0	28
Spring 2021	Average Grade - 3.812 Median Grade - 4.0	30
Spring 2024	Average Grade - 3.469 Median Grade - 4.0	16