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MKT 833 taught by Michael Mickunas (Course & Instructor) - Grade Details

(with breakdown by semester)

Course Title: Social Listening & Text Analytics

Course Description: Outlines how companies apply the disciplines of marketing research to information collected via social media. Focuses on how social listening fits into an organizational structure, and how to properly respond to social media discussions. Also focuses on developing a hands-on familiarity with a range of approaches for analyzing textual data. Includes selecting appropriate methods for a variety of research questions, and using both automated systems and analytic systems tools to analyze textual data.


MKT 833 / Michael Mickunas - All Semesters

Average Grade - 3.786
Median Grade - 4.0
63 total students

Latest grades from Summer 2024

MKT 833 / Michael Mickunas - Overview

Semester Grade Info
Spring 2024 Average Grade - 3.823
Median Grade - 4.0
Summer 2024 Average Grade - 3.750
Median Grade - 4.0

Back to Overview for MKT 833 / Michael Mickunas

Summer 2024

Average Grade - 3.750
Median Grade - 4.0
32 total students

Back to Overview for MKT 833 / Michael Mickunas

Spring 2024

Average Grade - 3.823
Median Grade - 4.0
31 total students


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