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MKT 327 taught by Clay M Voorhees (Course & Instructor) - Grade Details

(with breakdown by semester)

Course Title: Introduction to Marketing

Course Description: Buyer behavior, segmentation, positioning, demand analysis, information, pricing, promotion, channels, product policies, and ethics in consumer, reseller, industrial, and service markets.


Spring 2012

Average Grade - 3.451
Median Grade - 4.0
560 total students


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