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Stephen R Lacy (Instructor) - Grade Details

(with breakdown by course)


Stephen R Lacy - All Courses

Average Grade - 3.465
Median Grade - 3.5
719 total students

Latest grades from Summer 2018

Stephen R Lacy - Overview

Course Number Grade Info Latest Grade Data
CAS 999 Non-numeric grade system used.
Grade Count: 143
Fall 2012
JRN 818 Average Grade - 3.875
Median Grade - 4.0
Fall 2012
ADV 350 Average Grade - 3.579
Median Grade - 3.5
Fall 2017
ADV 352 Average Grade - 3.694
Median Grade - 4.0
Fall 2017
ADV 430 Average Grade - 3.547
Median Grade - 3.5
Spring 2018
ADV 475 Average Grade - 3.222
Median Grade - 3.5
Fall 2017
ADV 492 Average Grade - 3.250
Median Grade - 3.5
Spring 2018
CAS 992 Average Grade - 3.781
Median Grade - 4.0
Spring 2016
ADV 420 Average Grade - 3.685
Median Grade - 4.0
Summer 2018

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ADV 350 - Advertising Media Planning and Strategy

Introduction to advertising media planning. Characteristics of media, media terminology and calculations. Use of syndicated media research and development of media plans.

Average Grade - 3.579
Median Grade - 3.5
108 total students

Latest grades from Fall 2017

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ADV 352 - Media Sales

Process of media sales, operation of sales and marketing departments, analyzing local media, and customized advertising using cross-selling.

Average Grade - 3.694
Median Grade - 4.0
85 total students

Latest grades from Fall 2017

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ADV 420 - New Media Driver's License

Digital communication for advertising and public relations. Using new media, including social media, to effectively market a business or individual to a target audience.

Average Grade - 3.685
Median Grade - 4.0
55 total students

Latest grades from Summer 2018

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ADV 430 - Social Marketing: Strategy and Practice

Use of marketing concepts and tools from sociology, psychology, commercial marketing, and public opinion research to promote individuals' pro-social and health behaviors. Application of strategies that improve quality of life and result in behavioral and societal changes in positive ways.

Average Grade - 3.547
Median Grade - 3.5
43 total students

Latest grades from Spring 2018

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ADV 475 - Advertising and Society

Impact of advertising on society, culture and economy. Representation of minorities, women, and the elderly in advertising; free speech, advertising law, and regulatory organizations; ethical decision making strategies; and advertising's economic role in information, competition, price, and product choice.

Average Grade - 3.222
Median Grade - 3.5
163 total students

Latest grades from Fall 2017

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ADV 492 - Special Topics in Advertising

Varied topics pertaining to the study of advertising and public relations processes.

Average Grade - 3.250
Median Grade - 3.5
90 total students

Latest grades from Spring 2018

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CAS 992 - Doctoral Seminar

Topics on theoretical and research issues in communication and mass media.

Average Grade - 3.781
Median Grade - 4.0
16 total students

Latest grades from Spring 2016

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CAS 999 - Doctoral Dissertation Research

Doctoral dissertation research.

143 total students

Latest grades from Fall 2012

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JRN 818 - Media Markets and Managers: Innovative to Traditional Models

Organizing and running media businesses from small to large and entrepreneurial to traditional. Decision making, product development, business models, and other issues required to start and continue media businesses.

Average Grade - 3.875
Median Grade - 4.0
16 total students

Latest grades from Fall 2012

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