Jennifer Renee McDermitt - Overview

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ADV 330 - Advertising Management Strategy

Advertising problems from the perspective of managers responsible for solving problems. Identify problems, develop alternative solutions, implement effective strategies, and evaluate proposed solutions.

Average Grade - 3.273
Median Grade - 3.5
486 total students

Latest grades from Fall 2025

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ADV 334 - International Advertising

Advertising decisions and consumer behavior. Political systems, literacy rates, new technologies, consumer behavior, and culture. Decision making, strategy, media selection, creative execution and campaign evaluation.

Average Grade - 3.356
Median Grade - 3.5
209 total students

Latest grades from Spring 2026

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ADV 402 - Public Relations Topics in Advertising

Current topics related to the practice of public relations.

Average Grade - 3.859
Median Grade - 4.0
138 total students

Latest grades from Summer 2026

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ADV 456 - Interactive Advertising

Theory and practice of interactive advertising, e-commerce, Internet advertising, online sales promotion, online public relations, virtual communities, and Internet research. Role of strategy in implementing interactive solutions.

Average Grade - 3.100
Median Grade - 3.5
30 total students

Latest grades from Spring 2025

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ADV 475 - Advertising and Society

Impact of advertising on society, culture and economy. Representation of minorities, women, and the elderly in advertising; free speech, advertising law, and regulatory organizations; ethical decision making strategies; and advertising's economic role in information, competition, price, and product choice.

Average Grade - 3.297
Median Grade - 3.5
644 total students

Latest grades from Spring 2026

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ADV 486 - Integrated Campaigns (W)

Development of integrated marketing and advertising campaigns for clients. Creative, media and marketing communication elements.

Average Grade - 3.830
Median Grade - 4.0
612 total students

Latest grades from Spring 2026

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PR 225 - Writing for Public Relations

Theory and practice of preparing written business communications for public relations.

Average Grade - 3.471
Median Grade - 4.0
17 total students

Latest grades from Summer 2026

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PR 425 - Public Relations Strategy and Ethics in a Digital World

Strategic planning and ethical considerations in public relations, social media and digital media.

Average Grade - 3.775
Median Grade - 4.0
40 total students

Latest grades from Summer 2026

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PR 492 - Special Topics in Public Relations

Varied topics pertaining to the study of public relations processes. Not open to freshmen.

Average Grade - 3.944
Median Grade - 4.0
18 total students

Latest grades from Summer 2026

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