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MKT 805 taught by Daniel Alexander Lake (Course & Instructor) - Grade Details
(with breakdown by semester)
Course Title: Marketing Management
Course Description: Strategic and decision-making aspects of marketing functions. Analysis, coordination, execution of marketing programs. Development of strategies and tactics. Segmentation, marketing mix, market response modeling, and ethics in a global context.
Spring 2012
Average Grade - 3.922
Median Grade - 4.0