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ADV 430 taught by Hyejin Paek (Course & Instructor) - Grade Details

(with breakdown by semester)

Course Title: Social Marketing: Strategy and Practice

Course Description: Use of marketing concepts and tools from sociology, psychology, commercial marketing, and public opinion research to promote individuals' pro-social and health behaviors. Application of strategies that improve quality of life and result in behavioral and societal changes in positive ways.


Fall 2011

Average Grade - 3.636
Median Grade - 4.0
33 total students


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