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ADV 342 taught by Alexandra Valeria Benitez Gonzalez (Course & Instructor) - Grade Details
(with breakdown by semester)
Course Title: Account Planning and Research
Course Description: Principles of account planning. Strategic thinking, use of focus groups, and other qualitative and quantitative methods. Applied media research methods, practices, techniques and ethics in media settings.
Spring 2026
Average Grade - 3.454
Median Grade - 3.5